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My ideal client profile.

My ideal client: • is organized • is nice/thoughtful • says please and thank you • works way ahead of schedule • is a list maker • is passionate about what they’re doing • responds to messages in a timely manner • has a need/goal • is open about their real budget for design • has budgetary control • has the authority to approve projects • is funny/not too serious • is professional • values design • values my input • lets me be the designer • trusts my input • is probably female • is late 20’s to late 40’s in age • probably works in P.R., Advertising, Marketing or Communication • never misses a deadline • is unafraid to tell or hear the truth • cares about the details • is loyal to me • focuses on solutions not problems • can see the big picture • loves coffee • will drink a beer Note the word *Ideal* in the title. If these things don’t describe you, that’s totally cool. Chances are we’ll still work great together. On the other hand, if this list describes you, we
Recent posts

What I didn’t learn in school...

This post goes out to all my readers who are designers like me. Web and or print design, I don’t discriminate :) If you went to school to learn to be a designer, what were you not taught that you would have liked to learn? Let keep this deign related folks. I want to know what information you should have been taught in tandem with your design curriculum. What would have sped up your success tangent in this design industry in which we work? Please post your helpful comments and let me know what you think. Thanks for reading, and thanks for your time :) Posted via email from Eye Say Design • The Web Log

“Going freelance has been the best decision I have ever made for myself.”

That tweet came from none other than Daniel Blackman. Vist his site here:  http://dblackman.com/ Daniel was recently featured as one of How Magazine’s 8 Young Creatives to Watch: http://www.howdesign.com/design-creativity/projects-profiles/8-young-creatives-to-watch/ After reading his tweet I wanted to know more so I emailed Daniel to get the full story. Before Going Independent: • What did you do for a job? I was a Senior Design at a shop called 160over90 here in Philadelphia. • What convinced you to make such a drastic change in your life and career? I kept wanting to make time for myself and do my own projects, but it never seemed to happen. Quitting gave me the time I needed to get the ball rolling. • What did you worry about that turned out to be totally untrue? That I would go nuts from the loneliness. • What was the hardest thing about going independent? Finding jobs seems to be an ongoing struggle..Down time makes me go crazy. • How did you prepare to go independent? I 

How low can you go?

Or rather, how small can you make your logo before it looses its clarity? In the design world we hear the ubiquitous “make the logo bigger” so often that it’s fun to mess around and do just the opposite and see what happens. It’s been a fun experiment to answer this question for myself about the logo for my own business. It took a little retooling but eventually I decided to go with the above image for a tiny stamp (3/4").  I got this idea from http://mikeyburton.com/2113211/Computer-Arts-Projects I dig stamps so I got to work right away. I’ll be sure to post a pic of the results when my stamp arrives from http://www.rubberstampchamp.com/category.aspx?categoryID=762 Chep + Neat = stuff designers like. That equation usually signals a new trend in the world of graphic design. I dunno, I might be wrong, I’ve been wrong many times before. Time will tell :) So, what about you? How small can you get your logo? Please post your helpful comments and let me know what you think. Thank

Note to self...

A word to the wise. Idea: A book of photographs of notes to myself. It would further prove the fact that ...I am a weirdo :) Posted via email from Eye Say Design • The Web Log

Note to self...

A word to the wise. Idea: A book of photographs of notes to myself. It would further prove the fact that ...I am a weirdo :) Posted via email from Eye Say Design • The Web Log

From Laid Off to Exceptional with Megan Clark

No, that’s not Felicia Day. It’s the ever creative Megan Clark! She wants you to become exceptional :) Before Going Independent: • What did you do for a job? I was an art director at an advertising agency in Portland, Oregon. I worked on local, regional and national advertising campaigns and did a lot of branding work, too. • What convinced you to make such a drastic change in your life and career? Long story short: the ad agency went bankrupt! I had always known that one day I would work for myself, but planned on devoting a few more years to "the man" before making the leap. The bankruptcy turned out to be the perfect kick in the pants. • What did you worry about that turned out to be totally untrue? It's hard to remember, but I think at one point I worried that my husband and I would have to move in with my parents. As it turned out, the company he was working for went under a short month after I was laid off. (Yikes!) Thinking we might not be able to support oursel