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How low can you go?

Esd-inspection-stamp

Or rather, how small can you make your logo before it looses its clarity? In the design world we hear the ubiquitous “make the logo bigger” so often that it’s fun to mess around and do just the opposite and see what happens.

It’s been a fun experiment to answer this question for myself about the logo for my own business. It took a little retooling but eventually I decided to go with the above image for a tiny stamp (3/4"). 

I dig stamps so I got to work right away. I’ll be sure to post a pic of the results when my stamp arrives from http://www.rubberstampchamp.com/category.aspx?categoryID=762

Chep + Neat = stuff designers like. That equation usually signals a new trend in the world of graphic design. I dunno, I might be wrong, I’ve been wrong many times before. Time will tell :)

So, what about you? How small can you get your logo? Please post your helpful comments and let me know what you think. Thanks for reading, and thanks for your time :)

Posted via email from Eye Say Design • The Web Log

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